About Us

About the Partners

Julie Sheridan Lele brings over 15+ years of solid B2B and B2C experience on both the agency and client sides of the business. After spending several years at an agency as an award-winning copywriter, she decided to make an impact on the client side by leading diverse marketing initiatives. Ms. Lele's proven agility and success at all facets of marketing – creative development, planning and strategy, campaign execution, online marketing, direct response, research and analysis, etc. – enable her to provide end-to-end marketing expertise on every client engagement.

Kathy McConnell helps clients improve their results through the development and implementation of innovative business and marketing strategies. Kathy brings over 20 years of B2B and B2C marketing and management experience in the telecommunications and Internet industries. After spending 10+ years rising through the management ranks of Fortune 500 telecommunications companies, Kathy decided to take her passion for developing and launching products to a new level as a trusted business partner and marketing consultant. Ms. McConnell has extensive experience in strategy development and execution of innovative and effective product marketing programs that include brand development, product positioning and messaging, communications, collateral, Web sites, advertising and lead generation and up-sell campaigns.

Gigi Toth is an experienced marketing professional with over 20 years experience in domestic and international markets. She has held executive positions in marketing, sales and strategic planning within a variety of industries including technology, telecom, healthcare, public sector and financial services. Ms. Toth has extensive expertise in research-based strategy formulation and execution, product and service development and launch, and market development. She specializes in evaluating and re-assessing strategic direction, messaging and brand management. Ms. Toth is also an experienced meeting facilitator and public speaker.